Kerry is an award-winning
PR/Marketing Communications professional with over 17 years of experience in the
consumer lifestyle space, focusing primarily on sports, music/entertainment and
CPG. She recently was consulting with NextUp Partners, a sports and
entertainment consortium that helps innovative brands within those industries
build their businesses. She spent a year as the Director of Brand Communication
for the New York Market at iHeartMedia, the first dedicated public
relations/marketing communications professional for an individual market, where
she helped launch the iHeartRadio Broadway platform. For two years, Kerry was
the Director of Brand Marketing & Communications at PMK•BNC leading the
agency’s PepsiCo and Howard Hughes Corporation’s Seaport District NYC business
verticals while being an integral part of the senior leadership on agency’s ABInBev/Anheuser-Busch
accounts.
Kerry spent five years as Public Relations Manager at Prudential Center, one of
the nation’s premier sports and entertainment venues, and home of the National
Hockey League’s New Jersey Devils. Primarily leading point on the building’s
entertainment programming communications, she executed public relations
outreach and press events for all building functions including concerts, family
shows, sporting events and community programming while also supporting all the
off-ice efforts of the New Jersey Devils brand.
Prior to her time in Newark, she led the celebrity PR and logistics efforts for the 2010 ING New York City Marathon. For three years, Kerry was a Senior Account Executive with The Graubard Group, a boutique lifestyle agency in New York City, managing the day-to-day business for the entire client portfolio. Before her shift to agency life, Kerry spent time with the National Basketball Association, primarily working with the International TV & Media Group on NBA TV programming and International PR. She began her PR career at the National Hockey League in their Communications department, developing game pitches for the ABC/ESPN broadcasts, leading point on the league’s 30-minute highlight program NHL Cool Shots and assisting in creating of the league’s media publications.
In January 2016, she was one of the “16 to Watch in 2016” by Amplify Media, a guide to fast-rising stars in the entertainment industry. A Springfield College alum, Kerry was named to her alma mater’s inaugural 40 Under 40 Class inducted in March 2017, celebrating 40 young graduates who are pursuing their passions to lead positive change, and who influence, inspire, and positively impact the lives of others.
Contact Kerry at kgraue@solters.com